Starlog

Thought leadership for video marketing

Latest Posts

Simplifying Video & Photo Content

February 1, 2024 7:02 am Published by

At the end of the day, all companies want the same things: Offer dependable, sought-after products and services, gain a... View Article

2024 Resolution: Increase Brand Equity With Early Planning and Buy-in on Videos

January 1, 2024 7:01 am Published by

Contents: Trends for 2024 Buy-In Is Essential Stuff Happens To Forecasts Set Funds Aside For The Unforeseen A Dynamic Creative... View Article

Don’t Work Harder Next Year, Work Smarter

December 1, 2023 6:12 am Published by

The Slowdown/Speedup From about December 10th on, or maybe even earlier, work at many companies either slows down, or speeds... View Article

Time for Gratitude

November 1, 2023 6:11 am Published by

As we make another loop around the sun, we tend to look back and think about the events of the... View Article

The Crutch of Stock Video and Photography and How It Hurts Brands and Sales Effectiveness.

October 1, 2023 6:10 am Published by

Contents: COVID-19 Accelerated The Trend The Lack of Authenticity The Technology Contradiction The Tail Wagging The Dog The Advantages of... View Article

T-MINUS THREE, TWO, ONE, LAUNCH THAT NEXT VIDEO WITH NEW VISION

September 1, 2023 6:09 am Published by

CONTENTS: Autumn May Be When Leaves Fall, But It’s Also When New Ideas Rise Changing Video Strategy New Rewarding Experiences... View Article

How Hiring a Video Ad Agency Should Be Frictionless

August 1, 2023 6:08 am Published by

In this blog you’ll learn about: Discovery Presentation of Options The Creative Brief Video First Draft of Script & Storyboard... View Article

Once Upon a Time: The Essential Importance of Video Case Studies.

July 1, 2023 6:07 am Published by

Contents: Case Studies Are Long-Form Testimonials You’re Investing In A Customer’s Story It’s A Customer’s Story, But You Can Still... View Article

Can I Get a Witness? Testimonials Are a Powerful Thing

June 1, 2023 6:06 am Published by

Everyone would agree that someone saying something nice about your business or product is helpful. According to lxahub.com, word-of-mouth marketing... View Article

Maximize Your Trade Show Presence With the Right Video

May 1, 2023 6:05 am Published by

Trade shows are fun, educational events with a long and proud heritage. The first one was held in London in... View Article