for Brands
Challenge: Carrier is a 20 billion dollar world leader in heating and cooling that has built its reputation one dealership at a time, this is the story of one of those dealers: Jacobs Heating & Air in Portland, OR.
Objective: Showcase the value of this long-time family-owned business, how it serves the community, and how Carrier products lead the way in industry innovation.
Result: The story of the Jacob’s family built an emotional bond between their business and customers while giving a global company like Carrier an important hometown resonance.